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Choosing the right new Ford truck comes down to one practical question: what are you actually going to do with it? Ford’s current truck lineup runs the full range, from the Maverick hybrid that earns over 40 MPG in the city to the Super Duty F-450 diesel that pulls 40,000 pounds on a gooseneck. At Cloninger Ford of Morganton, we work with truck buyers across Burke County and the surrounding area every day, and the right fit depends almost entirely on how the truck will be used.
This guide covers Ford’s new truck models from smallest to largest, with specs, trim breakdowns, and honest notes on who each one is built for. Whether you’re hauling equipment to a job site off Highway 181 or just need a practical daily driver with a useful bed, the right Ford truck is in here somewhere.
Ford Truck Lineup at a Glance
Here’s a quick-reference chart of Ford’s current new truck models organized from compact to heavy-duty:
| Model | Size Category | Max Towing Capacity | Available Powertrains |
|---|---|---|---|
| Maverick | Compact | 4,000 lbs | Hybrid, EcoBoost |
| Ranger | Mid-size | 7,500 lbs | EcoBoost, PowerStroke Diesel |
| F-150 | Full-size | 14,000 lbs | EcoBoost, PowerBoost Hybrid |
| Super Duty | Heavy-duty | 40,000 lbs | V8 Gas, PowerStroke Diesel |
Now let’s take a closer look at each model, starting with the Maverick and working up to the Super Duty.
2026 Ford Maverick: Compact Size, Real Truck Utility
The Ford Maverick is the most fuel-efficient new truck on the market, and it earns that title without asking anything of the driver. The standard 2.5L hybrid powertrain requires no plugging in and no changes to your routine. It just returns over 40 MPG in city driving, which puts it in a category of its own among pickup trucks.
That fuel economy headline tends to overshadow what the Maverick actually does well as a truck. The bed handles a 4×8 sheet of plywood flat with the tailgate up, the payload rating supports genuinely useful loads, and the available 2.0L EcoBoost bumps output to 250 horsepower when you need more pull. The Tremor package adds off-road suspension tuning, skid plates, and trail control for buyers who want capability beyond the pavement.
Key Highlights:
- Standard 2.5L hybrid powertrain rated at 42 MPG city with no charging required
- Available 2.0L EcoBoost producing 250 horsepower and enabling 4,000-lb towing capacity
- FLEXBED storage system built into the bed floor for organized cargo
- Available BlueCruise hands-free highway driving on upper trim levels
- Tremor package with off-road suspension, skid plates, and advanced 4WD system
| Trim Level | Key Features | Best For |
|---|---|---|
| XL | 2.5L Hybrid powertrain, 8-inch touchscreen, FordPass Connect, FLEXBED storage system | Budget-conscious buyers, first-time truck owners |
| XLT | 17″ aluminum wheels, Intelligent Access with push-button start, rear seat flip-up storage | Daily commuters who want utility and efficiency |
| Lobo | 2.0L EcoBoost engine, 7-Speed Quick Shift Transmission with Paddle Shifters | Drivers who want more performance from a compact truck |
| Lariat | 360-degree camera, Pro Trailer Backup Assist, heated seats, mirrors, and steering wheel | Comfort-focused buyers wanting premium features |
| Tremor | Off-road suspension, skid plates, trail control, advanced 4WD system | Light off-road enthusiasts |
City drivers, daily commuters, and buyers tired of paying for fuel consistently find the Maverick lands exactly where they need it. It’s easy to park, genuinely efficient, and more useful day-to-day than most people expect from a compact truck.
2026 Ford Ranger: Mid-Size Capability Without the Full-Size Footprint
The Ford Ranger hits a useful middle ground for buyers who need more capability than the Maverick can deliver but aren’t ready to step into a full-size F-150. It’s built on a proper body-on-frame platform, pulls up to 7,500 pounds, and handles a 1,500-pound payload. The current-generation Ranger also brought over the Pro Trailer Backup Assist system that used to be reserved for larger F-Series trucks.
That trailer assist system uses a simple rotary dial to steer the trailer in reverse, taking the counterintuitive inputs out of the equation. For someone who tows a boat to Lake James a few times a year, that’s a practical feature they’ll actually use. The Raptor trim sits at the top of the lineup with a 3.0L EcoBoost V6, FOX Live Valve shocks, and a Watts-link rear suspension for buyers who want high-speed off-road performance from a mid-size truck.
Key Highlights:
- Standard 2.3L EcoBoost producing 270 horsepower and 310 lb-ft of torque
- Available PowerStroke diesel for buyers who prioritize fuel economy on long hauls
- Pro Trailer Backup Assist standard on Lariat and higher trim levels
- Raptor trim with 3.0L EcoBoost V6, FOX Live Valve shocks, and Watts-link rear suspension
- Co-Pilot360 driver assistance technology across the entire lineup
| Trim Level | Key Features | Best For |
|---|---|---|
| XL | 2.3L EcoBoost, remote keyless entry, pre-collision assist | Work and fleet buyers |
| XLT | Sport Appearance Package, Co-Pilot360, remote start | Everyday drivers |
| Lariat | Power heated leather front seats, dual-zone climate control, zone lighting | Comfort-focused buyers |
| Raptor | 3.0L EcoBoost V6, FOX Live Valve shocks, Watts-link rear suspension | Performance truck enthusiasts |
Contractors who want a manageable job-site truck, outdoor enthusiasts heading into the mountains west of Morganton, and buyers who want the feel of a real body-on-frame truck without a full-size price tag all land on the Ranger regularly. It fills a specific gap in the lineup and fills it well.
2026 Ford F-150: America’s Best-Selling Truck, Built to Stay That Way
The Ford F-150 has held the title of America’s best-selling vehicle for over four decades, and the current generation shows exactly why. It offers more powertrain options, cab configurations, and trim levels than any other truck on the market, running the range from a straightforward work truck to an all-electric model with a front trunk and a built-in power station.
The PowerBoost full hybrid pairs a 3.5L EcoBoost V6 with an electric motor for a combined 430 horsepower and 570 lb-ft of torque. It also powers Ford’s Pro Power Onboard system, which puts up to 7.2kW of exportable electricity to work on job sites and campsites.
Key Highlights:
- Six powertrain options including the 3.3L V6, 2.7L and 3.5L EcoBoost engines, 5.0L V8, PowerBoost hybrid, and the all-electric Lightning
- Maximum towing capacity of 14,000 pounds when equipped with the Max Trailer Tow Package
- Pro Power Onboard available with up to 9.6kW of export power for tools and equipment
- Available onboard work surface in the cab that folds out to a full-size desk between the front seats
- Raptor trim with a high-output 3.5L EcoBoost, FOX Racing suspension, and 37-inch tires from the factory
| Trim Level | Key Features | Best For |
|---|---|---|
| XL | 3.3L V6, SYNC 4 with 12″ screen, pre-collision assist, class IV trailer hitch | Work and fleet buyers |
| STX | 18″ dark gray aluminum wheels, sport cloth bucket seats, selectable driving modes | Base buyers who want a sportier look and feel |
| XLT | Chrome exterior accents, power locks and windows, Co-Pilot360, available PowerBoost hybrid | Value-focused personal use buyers |
| Lariat | Heated and ventilated ActiveX seats, LED technology, available Pro-Access tailgate | Buyers who want premium features at a mid-range price |
| Tremor | Off-road suspension, locking rear differential, 33″ all-terrain tires, unique exterior styling | Off-road buyers who need full-size capability |
| King Ranch | 5.0L V8, King Ranch exterior theme, Multicontour leather interior, B&O sound system | Luxury buyers who prefer western-inspired styling |
| Platinum | 20″ painted gloss black wheels, Power-Deployable Running Boards, available Platinum Plus | Luxury urban and suburban truck owners |
| Raptor | High-output 3.5L EcoBoost, FOX Racing suspension, heavy-duty skid plates | Performance enthusiasts, high-speed off-road use |
The F-150’s trim range means there’s a version built for almost every buyer. A small contractor running a crew out of Morganton has different priorities than someone who wants to tow a camper through the Blue Ridge Parkway on weekends, and Ford has built a distinct truck for each of them within the same F-150 nameplate.
Ford Super Duty Series: Heavy-Duty Work Trucks Built for the Big Jobs
The Ford Super Duty series covers the F-250, F-350, and F-450, and each step up brings more towing capacity, more payload rating, and more capability for demanding commercial work. These are purpose-built heavy-duty trucks, and the numbers reflect it. The 6.7L PowerStroke diesel available on F-350 and F-450 produces 1,200 lb-ft of torque and enables gooseneck towing of up to 40,000 pounds when properly equipped.
Ford’s integrated upfitter interface is a practical standout for fleet operators and tradespeople. It connects aftermarket work equipment, including cranes, lift gates, and service bodies, directly to the truck’s electrical system, cutting installation time and simplifying maintenance. Trim levels run from the work-focused XL to the Platinum, so buyers who need a capable heavy-duty truck with a comfortable interior have factory options.
Key Highlights:
- Available 7.3L “Godzilla” V8 gas engine producing 430 horsepower and 485 lb-ft of torque
- Available 6.7L PowerStroke diesel rated at 475 horsepower and 1,200 lb-ft of torque
- High-output PowerStroke diesel option on F-350 and F-450 pushing output to 500 horsepower
- Integrated upfitter interface for simplified installation of commercial and fleet equipment
- Available in XL, XLT, Lariat, King Ranch, and Platinum trim levels
| Powertrain | Horsepower | Torque | Max Towing (Conventional / Gooseneck) | Available On |
|---|---|---|---|---|
| 7.3L “Godzilla” V8 Gas | 430 hp | 485 lb-ft | 21,000 lbs / 22,800 lbs | Standard on F-250 and F-350 |
| 6.7L PowerStroke Diesel | 475 hp | 1,200 lb-ft | 24,200 lbs / 40,000 lbs | Optional on F-250 and F-350; Standard on F-450 |
| High-Output 6.7L PowerStroke | 500 hp | 1,200 lb-ft | 24,200 lbs / 40,000 lbs | Optional on F-350 and F-450 |
Construction contractors, farmers, equipment haulers, and landscapers in the Morganton area rely on Super Duty trucks because there’s no light-duty substitute for what these trucks can do. When the job calls for pulling a loaded flatbed or fifth wheel, the Super Duty is built specifically for that work and nothing in the half-ton class comes close.
Find Your New Ford Truck at Cloninger Ford of Morganton
Ford’s truck lineup gives buyers a genuine range to choose from, whether you’re looking for a hybrid commuter truck with a useful bed or a diesel heavy-duty capable of handling serious commercial loads. Each model targets a specific set of needs, and knowing which one fits your actual situation makes a real difference over the years you own it.
At Cloninger Ford of Morganton, our team knows these trucks well. We can walk you through the differences between trim levels, set up back-to-back test drives, and help you figure out which powertrain and configuration makes sense for how you’ll actually use the truck. Stop by our showroom at 1001 Jamestown Rd, call our sales team at (828) 584-4600, or contact us online to schedule your test drive.
Ford Truck Dealership Serving:
Lenoir | Marion | Forest City | Newland | Asheville
New Ford Trucks Frequently Asked Questions
Which new Ford truck model is best for towing a camper or fifth wheel?
It depends on how much your rig weighs. The F-150 with the Max Trailer Tow Package covers most travel trailers up to 14,000 pounds, which handles the majority of recreational fifth wheels and bumper-pull campers. If you’re towing a larger fifth wheel, toy hauler, or anything that approaches or exceeds that limit, the Super Duty F-250 with the 6.7L PowerStroke diesel is the more capable and more comfortable choice for regular towing duty. The diesel’s 1,200 lb-ft of torque makes long mountain grades feel much more manageable than a gas engine of comparable horsepower.
What is the difference between the Ford F-250, F-350, and F-450?
All three share the same Super Duty platform and powertrain options, but each step up adds payload capacity and gross vehicle weight rating. The F-250 handles most heavy-duty towing and hauling needs for private buyers and small fleets. The F-350 offers a higher payload rating and is available in both single-rear-wheel and dual-rear-wheel (dually) configurations, which improves stability when towing very heavy loads. The F-450 is the heaviest-duty option, with the highest GVWR and payload rating in the series, and is standard with the PowerStroke diesel. The right choice depends on the specific weight of what you’re towing or hauling rather than simply wanting “more truck.”
What warranty comes with a new Ford truck?
All new Ford trucks include a 3-year/36,000-mile bumper-to-bumper warranty and a 5-year/60,000-mile powertrain warranty. The hybrid battery in the PowerBoost F-150 is covered for 8 years or 100,000 miles. Ford’s extended service plans are available at the time of purchase if you want coverage beyond the standard terms. Our team at Cloninger Ford of Morganton can walk you through the options when you’re ready.


